Hubbs Machine
Penetrating Niche Markets within the Industrial Sector with Custom Analytics
Overview:
Hubbs Machine is a Central-Missouri machine shop specializing in laser targeting devices. Their products are primarily used for computer-aided modeling in the automotive and aeronautical sectors.
Strategy:
Evolve thoroughly evaluated opportunities relative to Hubbs’ competitive landscape and reorganized site content and architecture to best fit their market niche. With patents for several proprietary designs being sought after internationally, Evolve developed a way for identifying and communicating with customers in high-priority overseas markets.
Accomplishments:
With Evolve’s help, Hubbs repositioned their internet sales strategy, enhanced their visibility in domestic and overseas markets and discovered new ways for identifying potential customers.
